Jaico Publishing HouseMumbai/India; Third Impression edition (October 15, 2008)
Book Description
A lot of changes have taken place in the world.Human perception is changing.New avenues are opening up.The agricultural revolution ruled the world for a long time.Then came the industrial culture.And now post-industrial era.But what about the human face?Production,growth,business,business,profitability..for whom?Ultimately all these are for mankind.Change is a must.But is there nothing permanent?Only transition,and no foundation? The problem is that we lack a strong foundation.And this 'we' does not mean only Indians,but the whole world.We have to question many of our theories,business management needs to be re-defined.This book will show the reader the changes required,based on a strong foundation. Instead of quoting shlokas (verses from scriptures) and giving their detailed meanings,Business Management:The Gita Way concentrates on the implementation of these teachings.For example,the Gita says:work is to be done in the spirit of yagna and yagna is nurturing each other.A chapter is also devoted to the Gita & Business Growth. All the chapters are adopted from the lectures delivered by the author.
About the Author
Swami Someswarananda is the chairman of Vivekananda Centre for Indian mangement and Director of the Consortium Consultants,India. Swamiji has conducted in-house Mangement Development Programmes for more than 70 companies.
